In the past year, the virtual reality (VR) discussion in the market is not as good as before, and the market is worried about whether the next development will face a bubble. In this regard, the industry is optimistic that VR/AR will not go downhill, but will grow up this year. Judging from the CES 2018 at the beginning of the year, this year's major manufacturers will use VR to display, showing that foreign countries still maintain high fever for VR.
Xie Jingwei, secretary general of the Taiwan Virtual and Augmented Reality Industry Association (TAVAR), which is known as the "VR godmother" in the industry, said that wireless equipment will be the highlight of this year in terms of hardware equipment. Among the current VR hardware devices, PC Base is still the mainstream, and the "Mobile VR" connected to the mobile phone is also quite good.
However, whether it is connected to a mobile phone or a host computer, it is still possible to reduce the quality of the experience. The lack of convenience is one of the reasons why VR has not yet reached universal popularity. However, VR in 2018 is expected to usher in a new turning point.
Xie Jingwei pointed out that as technology development becomes more mature and computing performance improves, VR devices will face major breakthroughs in wireless development. In the future, the helmet will be equipped with a complete processing and display system, which will be officially separated from the host. Driven by the introduction of all-in-one equipment from major manufacturers such as Oculus and HTC, the growth energy of the market will gradually increase.
Xie Jingwei said that the development of VR/AR is a global technology trend, which is beyond doubt. However, in Taiwan alone last year, VR did not cause too much turmoil. Whether it is exposure or popularity, it has not been imaginatively heated. Not only does it have doubts about fever, but the market is also worried about whether it has already faced a bubble.
Xie Jingyi is still enjoying watching VR growth in Taiwan. She believes that today's hardware, technology and price gradually reach a certain level, then the manufacturers will focus on content development, once the market turns to content competition, will create more high-quality experience, then through various channels or channels Contact with consumers, such as concert 360-degree experience, live broadcasts, etc., when consumers start to get used to, or think that this experience can bring better results, they will slowly move to the VR market.
It is worth noting that if VR wants to really go to the consumer market, it must make the immersive experience a habit. In the past, consumers received audio-visual entertainment services, and they used to use media such as computers, mobile phones or televisions. Even though the market launched 3D and 4D movies, the sense of presence was still not as good as VR.
Xu Tingyang, director of Acer's business development information products business, said that the key to the success of VR development is the education market, which allows consumers to recognize the immersive experience brought by VR, which is sometimes impossible for other media.
For example, when cross-vision technology was used to broadcast the Taipei New Year’s Eve party, let the singer sing around the scene lens, and from the consumer’s picture, it seems that the singer is around him. Only through VR can be completed. With the uniqueness of VR, consumers can continue to maintain loyalty in entertainment, gaming or business model applications.
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