On the day before IFA, Sharp, following Foxconn Energize, unveiled the first consumer-grade 8K TV to the world, marking a significant milestone in television history. This launch not only highlighted Sharp’s technological prowess but also set the stage for a new era in audiovisual experiences.
Sharp has long been synonymous with Japanese innovation, especially in the field of liquid crystal displays (LCDs). The company's philosophy of "Building the King of LCD" has driven it through numerous challenges, including the collapse of Japan's economic bubble and global conflicts. Sharp pioneered many groundbreaking technologies, from the first black-and-white TV in Japan to the world's first full-crystal computer and ultra-thin electroluminescent film display.
Sharp's commitment to LCD technology is nothing short of obsessive. As Vice President Mr. Shui Shuguang of Sharp Technology Development Co., Ltd. once said, Sharp's engineers have always been deeply immersed in LCD development—from the first generation of computers, the second generation of TFT, to the third generation of mobile terminals. Their dedication has made Sharp a leader in this domain.
Throughout its history, Sharp has contributed several key technologies that remain unmatched. These include IGZO, four-color, Huang Cai, and the X8-MEP image processing engine. This year’s release of the first consumer 8K TV is not just a technological breakthrough—it also sets the direction for the entire 8K industry under Foxconn.
So what exactly is 8K? It’s a resolution so high that it exceeds human visual perception. Just as 4K was once considered premature, 8K may seem far-fetched now, but it's likely to become the norm soon. The significance of 8K goes beyond higher resolution; it drives an entire ecosystem of related industries, from content creation to broadcasting and beyond.
An 8K TV features a resolution of 7680×4320 pixels, equating to 33 million pixels per frame—four times that of 4K and 16 times that of standard HD. Watching an 8K movie feels like seeing a photograph come to life. The pursuit of screen clarity is endless, and as we've seen with Retina displays on phones, higher resolution becomes the new standard.
Sharp’s 8K TV meets the Super Hi-Vision standard, featuring a 120Hz refresh rate, 22.2-channel audio, and a 16:9 aspect ratio. Unlike OLED or quantum dot technologies, Sharp continues to focus solely on LCD, which allows 8K to be compatible across multiple platforms.
The 8K revolution is already underway. Last year, director Li An used 120fps/3D/4K for the first time, sparking a wave of technological change in the film industry. 8K will push storytelling further, offering more immersive and realistic experiences.
Japan’s NHK has already begun testing 8K broadcasts, including live coverage of the Rio Olympics and concerts by artists like Takemura Tsutsuko. By 2020, viewers may enjoy 4K and 8K broadcasts during the Tokyo Olympics.
Streaming platforms like YouTube and Netflix are already experimenting with 8K content, while major games such as GTA5 and Tomb Raider have added support for 8K resolutions. However, current PC hardware still struggles to deliver smooth 8K gaming.
To truly promote 8K, it's not enough to just have a screen. A complete ecosystem is needed, including 8K cameras, encoders, transmission networks, storage solutions, and decoding chips. Sharp has demonstrated real-time 8K video recording and playback using an 8K camera and AQUOS TV, showcasing the potential of this technology.
In terms of wireless transmission, Sharp is working with 5G technology, aiming for data transfer speeds up to 20Gb/s. Meanwhile, H.265 encoding can significantly reduce file sizes, making 8K storage and streaming more feasible.
Sharp’s image quality and backlight technology also play a crucial role in 8K. Its advanced color technology and direct backlight control system allow for vivid colors and deep contrast, fully compatible with HDR formats like Dolby Vision.
Despite progress, the 8K ecosystem still faces challenges, particularly in content production. Without sufficient high-quality 8K content, even the best displays remain unused. Sharp is actively exploring incremental content, such as applying 8K to sports events and fashion shows.
Looking ahead, Sharp aims to integrate 8K into various aspects of daily life, from entertainment to education and healthcare. With Foxconn’s manufacturing strength, the future of 8K looks promising.
In conclusion, while the journey to a full 8K ecosystem is long, the immersive experience it offers is worth the wait. Sharp’s leadership in this space is not just a challenge—it’s a driving force for the entire industry.
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