Philips "Fuxing" high-light Chinese LED market is good

The emergence of LED is an accident. After several years of development, from the initial chaos and disorder to the rational benign market, it has gradually found its way. Whether it is a multinational enterprise or a state-owned enterprise or a private enterprise, it is constantly improving. The quality standard of its own products.

Global Lighting Leader Philips Lighting Holds LED System Components China Product Strategy Conference

Philips Lighting has taken root in the Chinese market for more than 20 years. Since the 1980s, Philips Lighting has been striving for development in the Chinese market since its establishment of the first joint venture in China.

“In China, we have factories, R&D teams, project teams, and throughout the lighting industry. Philips Lighting has no doubts about product investment, R&D investment, and commitment to the Chinese market. From 2010, we announced China as a Since the second domestic market, it has continued to increase its investment in China and help China's manufacturing to go global.” Yang Wei, general manager of Philips Lighting China's OEM channel, said.

Philips Lighting China - General Manager of OEM Channel - Mr. Yang Wei - Welcome Speech

Philips Lighting is one of the few companies that do both indoors and outdoor, both as a driver and as a module. "Our coverage in all areas is in a leading position in sales." Yang Wei said, first of all, we It has always been considered that the lighting industry has entered the era of LED lighting, and it is indeed full of opportunities and challenges. From traditional lighting to the LED era, technology is constantly innovating.

"According to the report for the third quarter of this year, the LED business group has maintained a strong growth trend, and the comparable sales growth rate of Q3 reached 11.5%. At the same time, our sales of LED system components in China this year are also very fast and very healthy." Yang Yu stressed.

Faced with the development environment of the LED industry in the past two years, Yang Lan said, "We also rely on the overall growth rate of this industry, and the performance in all aspects of profit margins is very healthy, is an orderly development, this Is our current transcript."

"From the perspective of business field layout, we are divided into outdoor and indoor point light sources (downlights, spotlights) and line lights. These three main areas have corresponding product lines, and according to the requirements of different market segments. From the entry level, core level, performance level, programmable and other product lines with different positioning, these product lines have targeted markets." Yang Wei introduced.

According to relevant data, China is a big lighting country. In 2015, China's lighting industry had sales of about 560 billion yuan, a growth rate of 32.5%, and a growth rate of 32.5%. Among them, LED general lighting has the largest market share. "Philips Lighting focuses on this industry. Dedicated to the product, we will do our best to make the market better, and provide more guarantees to customers with global unified product standards and quality control.” Yang Wei said frankly, from my 10 years of experience in Philips lighting, I am also unswervingly Think of Philips Lighting as a company that is responsible for the market, its customers, and for itself.

As the industry leader covering the entire industry chain of lighting, the “Fuxing” series of CoB modules with the industry's top color performance and color consistency, the characteristics of the “Fuxing” series are introduced in detail at the conference, which can provide excellent performance to customers. Reasonable price and technical support, this "Fuxing" color tolerance <3step, indicating that light efficiency is no longer the primary pursuit of parameters, the heat dissipation of lamps is no longer a technical bottleneck.

Philips Lighting, the global lighting leader, recently held a China product strategy conference in Shenzhen to introduce its latest trends in product supply, R&D, manufacturing and market services in the Chinese market.


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