In 2017, Jibang Technology reported that global VR headset shipments reached 3.7 million units, with Sony leading the market, followed by Oculus Rift and HTC Vive. Looking ahead to 2018, the firm predicted a rise in shipments to around 5 million units. According to Jason Tsai, an analyst at Jibang, Sony's PlayStation VR achieved a record 1.7 million units shipped in 2017, driven by strong PS4 sales and support from third-party developers. Meanwhile, Oculus Rift and HTC Vive recorded 700,000 and 500,000 units respectively. Microsoft’s Windows Mixed Reality platform, developed in collaboration with Lenovo, Acer, and Dell, also saw about 300,000 units shipped during the same period.
For 2018, Jibang expects Sony’s VR shipments to reach 2 million units, fueled by its established gaming ecosystem. Oculus and HTC are set to launch new models, which could push their shipments to 1 million and 600,000 units respectively. However, Tsai noted that demand in 2016 was largely driven by the novelty of VR technology, but growth slowed in 2017. The business sector is now seeking specialized solutions, while consumers remain focused on gaming and entertainment. Still, a lack of compelling VR content remains a major barrier to market expansion.
To address this challenge, VR companies are shifting focus toward all-in-one headsets in 2018. These devices aim to appeal to mainstream consumers by offering social media, video streaming, and online services without the need for external sensors or PCs. While all-in-one VR systems can meet broader consumer needs, their success depends on user adoption and overcoming technical hurdles such as improved chip performance, better tracking, longer battery life, and efficient thermal management.
Jibang Technology believes that all-in-one VR will be a key trend in 2018, but the overall VR market is still in its early stages. Despite growing interest, significant shipment growth is unlikely before 2020, as the industry continues to refine both hardware and software ecosystems.
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