1905 Movie Box Opens OTT TV Box 3.0 New Era


1905 Movie Box Opens OTT TV Box


The OTT terminal industry has ushered in new members. On January 20th, the 1905 movie box series was released in Beijing. Unlike other TV boxes, this product focuses on movies and targets the vertical field of film ecosystems.

The 1905 movie box was launched by 1905 Interactive Co., Ltd., a subsidiary of the 1905 Film Network, a website of the National Film, Film, and Television Bureau's movie channel program center. Judging from the sources, the 1905 movie box mainly obtained mass content from the movie network and license partner GITV Galaxy Internet TV Co., Ltd., followed by purchasing large movies from the cinema.

The so-called TV box is a kind of device that connects content on the Internet to a TV. Its biggest feature is that even if your TV does not have the function of logging in to the Internet, as long as it is connected to a box and connected to the Internet through a box, it is equivalent to having A television with Internet access.

On June 24, 2014, SARFT, following the issuance of Circular 181, reorganized Internet STBs and requested the closure of Internet TV third-party video content channels. Shortly thereafter, SARFT issued a series of bans successively, and television boxes began to enter the normative development stage from barbaric growth. According to industry analysts, one of the purposes of rectifying television boxes is to enforce law enforcement on pirated products that do not meet regulatory requirements or have not been reviewed by content broadcast licensees.

It is reported that in terms of content, the 1905 movie network now has more than 6,000 genuine movies, of which nearly 90% are exclusive copyrights, and it is the largest movie copyright library in the Internet. These movie and video contents can all be watched in the 1905 movie box. It is standardized at the source. The content is legally compliant.

Zhang Weiming, general manager of the 1905 interactive company, said that before 2012, the OTT terminal industry won the concept, but from 2015 it turned to the content service ecosystem to win. This new product announcement marks the five-year-old OTT terminal industry has officially entered the era of OTT terminals from the hardware configuration to the service and content king.

At the launch site, 1905 Interactive announced an omni-channel business partnership with Digital China. In 2015, the joint promotion sales target was set at 1 million units.
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