Original Title: Build a Small VR Amusement Park, Topshop's turnover has soared Ever since the e-commerce industry became popular, the business of the physical store was one day less than a day. The British clothing brand Topshop was no exception. How to attract customers to get out of the store to rack their brains, apparently first price increases and then discounted tricks have long been outdated. Recently, Topshop has used VR to easily increase its turnover by 30%. The clothing brand built a small VR amusement park in front of its own physical store, which is mainly composed of a “VR water slideâ€. It is reported that any customers who visit the store can get the chance to experience the VR slide for free and enjoy the unique "water slide" tour. Is it tempting? Especially for children. It is worth mentioning that the genius of Topshop is not only to understand the psychology of customers who love to eat, but also to design this “VR water slideâ€. Topshop designed the slide to connect with shops and shopping malls. A short distance was set outside the mall. This means that outsiders can see the process of others' experience and attract more customers. The same is true, since the launch of this event, Topshop store turnover increased by 30% than before, including small VR amusement park contributed. Although this clothing store does not directly use VR to advertise, it also embodies the role of VR's alternative propaganda. Major store businesses may be able to integrate. Editor: